Prominent Anti-abortion Group Announces $80 Million Midterm Investment
Susan B. Anthony Pro-Life America and its affiliated super PAC plan to pour $80 million into electing anti-abortion candidates in 2026 in at least four battleground states, according to plans shared first with POLITICO.
It’s an attempt by the anti-abortion movement to reassert its influence even after a string of post-Roe defeats at the ballot box. It also suggests a desire to elevate social conservatives’ cachet, which has waned within President Donald Trump’s new MAGA-infused, populist GOP. The promised investments comes as Republicans train their focus on the 2026 map, particularly after Democrats’ strong showings last week in New Jersey, California and New York City.
“Republicans simply cannot win without their pro-life base, especially in midterm elections when overall turnout drops,” said Marjorie Dannenfelser, president of SBA Pro-Life America.
Despite repeated setbacks on state abortion ballot measures since the Supreme Court overturned Roe v. Wade in 2022, Dannenfelser’s organization remains a powerful and well-funded force in Republican politics.
The $80 million campaign aims to contact 10.5 million voters nationwide, through canvassing, digital advertising, voter contact mail and an early vote campaign. That includes knocking on 4.5 million doors across four Senate battleground states — Iowa, Georgia, Michigan and North Carolina — all of which also feature competitive House races.
The groups plan to mobilize student volunteers across a dozen competitive House battleground districts. Field organizers will target anti-abortion voters who have sat out past midterm elections and seek to sway swing voters.
“Our mission is to fire up pro-life Americans who do not consistently vote in midterms and convince persuadable voters to reject the Democrats’ extreme all-trimester abortion agenda,” Dannenfelser added.
Their 2026 investment falls just shy of the $92 million they promised to spend ahead of the 2024 presidential election, but more than the $78 million they spent in 2022. Anti-abortion groups rallied to defeat Vice President Kamala Harris but bristled at Trump’s refusal to support a nationwide abortion ban, instead embracing a states’ rights approach.
Anti-abortion advocates argue that their voters, though a small slice of the electorate, could be the margin of difference in tight elections. According to a 2024 CNN exit poll, Trump won 92 percent of voters who say that abortion should be illegal in most cases.
In a statement, SBA credited congressional anti-abortion victories with the passage of restrictions on federal Medicaid funding for health organizations that provide abortions as part of the president’s sweeping domestic policy bill.
Still, Trump’s actions have frustrated parts of the movement, from expanding access to in vitro fertilization, which some view as akin to abortion, to approving a generic version of the abortion pill mifepristone.
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