A New App Promises To Expose Bogus Supplements

Your creatine gummies might be as good for your body as a handful of Starbursts. A new report released last month found that most of the top-selling creatine gummies on Amazon had little to no creatine at all. The powders fared much better, but were wildly less fun.
The report is from SuppCo, a new supplement tracking platform that randomly selects products from the wildly unregulated industry and uses a third-party lab to test for heavy metals and whether or not the supplement contains what it promises. The company launched its beta app last year after closing a $5.5 million funding round:
- SuppCo has information for ~160,000 supplement products on its platform, including whether or not they contain artificial dyes or if anyone on a company’s executive team has a medical degree.
- The app also offers a scheduling feature and supplement recommendations for specific goals.
But you can also just look at the number. While the science is still loose (at best) on whether supplements can actually cure ailments or improve health, the SuppCo app aims to make sense of a company’s manufacturing standards and ingredient list. It gives supplements a TrustScore rating from 1 to 10, explaining that a score of 7 or under is a blinking orange light. Metamucil fiber powder—you’re on notice.—MM
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